{"id":466,"date":"2018-03-07T21:24:17","date_gmt":"2018-03-07T21:24:17","guid":{"rendered":"http:\/\/jeremycallahan.com\/blog\/?p=466"},"modified":"2021-01-25T23:49:15","modified_gmt":"2021-01-25T23:49:15","slug":"08-need-mobile-strategy-next-5-years","status":"publish","type":"post","link":"https:\/\/jeremycallahan.com\/blog\/08-need-mobile-strategy-next-5-years\/","title":{"rendered":"08: You Need a Mobile Strategy for the Next 5 Years"},"content":{"rendered":"<div class=\"nv-iframe-embed\"><iframe loading=\"lazy\" title=\"Episode 8: You Need A Mobile Strategy For The Next 5 Years\" width=\"1200\" height=\"675\" src=\"https:\/\/www.youtube.com\/embed\/PxS9bVf36rI?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/div>\n<p>Over 65% of your traffic is mobile &#8212; you NEED a 5-year mobile strategy. Take action TODAY. In this episode, I explain why you need to and how you can get your 5-year strategy started.<\/p>\n<p>Recently, Facebook changed their algorithm and businesses saw their traffic decrease by 70% In this podcast I challenge you to ask yourself &#8220;What will your business look like in 2023?&#8221; How will mobile change your industry? Most companies are so worried about the next quarter that they cannot even begin to imagine 5 years out I love this quote: &#8220;Most people grossly overestimate what they can accomplish in one year and always underestimate what can be done in 5 years.&#8221; Your five year plan needs to address how: The Disrupted will become the disruptors How completely new industries will be formed And finally, How to assess and get out of your current technical debt Finally I give you actionable takeaways on how you need to regularly take time out to visioneer what your company and life will be like in 5 years<\/p>\n<div class=\"powerpress_player\" id=\"powerpress_player_8093\"><audio class=\"wp-audio-shortcode\" id=\"audio-466-1\" preload=\"none\" style=\"width: 100%;\" controls=\"controls\"><source type=\"audio\/mpeg\" src=\"http:\/\/media.blubrry.com\/jeremy\/storage.googleapis.com\/2mmpodcast\/jeremycallahan\/jeremy8.mp3?_=1\" \/><a href=\"http:\/\/media.blubrry.com\/jeremy\/storage.googleapis.com\/2mmpodcast\/jeremycallahan\/jeremy8.mp3\">http:\/\/media.blubrry.com\/jeremy\/storage.googleapis.com\/2mmpodcast\/jeremycallahan\/jeremy8.mp3<\/a><\/audio><\/div><p class=\"powerpress_links powerpress_links_mp3\" style=\"margin-bottom: 1px !important;\">Podcast: <a href=\"http:\/\/media.blubrry.com\/jeremy\/storage.googleapis.com\/2mmpodcast\/jeremycallahan\/jeremy8.mp3\" class=\"powerpress_link_pinw\" target=\"_blank\" title=\"Play in new window\" onclick=\"return powerpress_pinw('https:\/\/jeremycallahan.com\/blog\/?powerpress_pinw=466-podcast');\" rel=\"nofollow\">Play in new window<\/a> | <a href=\"http:\/\/media.blubrry.com\/jeremy\/storage.googleapis.com\/2mmpodcast\/jeremycallahan\/jeremy8.mp3\" class=\"powerpress_link_d\" title=\"Download\" rel=\"nofollow\" download=\"jeremy8.mp3\">Download<\/a><\/p><p class=\"powerpress_links powerpress_subscribe_links\">Subscribe: <a href=\"https:\/\/jeremycallahan.com\/blog\/feed\/podcast\/\" class=\"powerpress_link_subscribe powerpress_link_subscribe_rss\" target=\"_blank\" title=\"Subscribe via RSS\" rel=\"nofollow\">RSS<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Over 65% of your traffic is mobile &#8212; you NEED a 5-year mobile strategy. Take action TODAY. In this episode, I explain why you need to and how you can get your 5-year strategy started. Recently, Facebook changed their algorithm and businesses saw their traffic decrease by 70% In this podcast I challenge you to&hellip;&nbsp;<\/p>\n","protected":false},"author":2,"featured_media":708,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","footnotes":""},"categories":[109],"tags":[],"class_list":["post-466","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-podcast"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>08: You Need a Mobile Strategy for the Next 5 Years - Jeremy Callahan<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/jeremycallahan.com\/blog\/08-need-mobile-strategy-next-5-years\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"08: You Need a Mobile Strategy for the Next 5 Years - Jeremy Callahan\" \/>\n<meta property=\"og:description\" content=\"Over 65% of your traffic is mobile &#8212; you NEED a 5-year mobile strategy. 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In 2015 he co-founded Flip Shop Marketing and executed his plan of delivering mobile commerce Apps to clients on the platform. In addition to programming he is an expert in mobile commerce and user experience. He doesn't just follow the news and trends; he creates it by regularly blogging about trends in mobile commerce, user experience and App development. He also loves to motivate people with inspirational post about personal development. You can find his blogs on Flip Shop Marketing as well as his personal site www.jeremycallahan.com\/blog. He loves to give back and in his free time he launched a 4 part video teaching program where he teaches non-programmers how to turn their idea into a published App in iTunes &amp; Google Play. He covers the entire process from idea, to planning, to hiring developers, to testing, launch, marketing and ASO (App Store Optimization). He offers these videos for free online and teaches courses at General Assembly in San Francisco. He attended Golden Gate University and received a Master's degree in Business Administration with a concentration in Computer Information Systems. 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